Changes in the geopolitical paradigm in the digital era have significantly changed the landscape of international relations. With advances in information and communications technology, states as well as non-state actors interact in more complex and dynamic ways. Tools such as social media, big data, and artificial intelligence have become integral to geopolitical strategy. First, social media functions as a platform for spreading information quickly. Countries can use this media to build narratives that benefit them, as well as respond to information emerging from other countries. For example, in the conflict between Russia and Ukraine, social media became a battleground for public opinion, with both sides attempting to shape global perceptions of the conflict. Second, big data provides new insights in making political decisions. Countries can analyze big data to understand people’s behavior, predict social trends, and formulate more effective policies. For example, the use of data analytics in elections allows politicians to target specific voter segments with tailored messages, marking a shift from a one-size-fits-all strategy to a more personalized approach. Third, artificial intelligence (AI) speeds up the process of data analysis and decision making. In a military context, AI is used to improve weapons systems and defense strategies. Countries that are able to integrate AI into their defense strategies have the potential to have a significant competitive advantage. Digital transformation also introduces new challenges, such as cybersecurity. Cyberattacks are increasingly common and can damage a country’s critical infrastructure. Countries such as the United States and China are now competing in the development of cybersecurity tools, making it an important factor in modern geopolitics. In addition, this change also creates stronger global linkages. Countries can no longer operate in isolation; One country’s actions can directly affect other countries. The climate crisis, pandemic, and global health issues increasingly demand collaboration between countries, changing the way traditional diplomacy is conducted. Thus, changes in the geopolitical paradigm in the digital era create new dynamics in international relations. Countries must adapt quickly to new technologies and consider their impact on security, the economy, and culture. The ability to manage challenges and exploit the opportunities offered by the digital era will determine a country’s position in an increasingly connected world order. Vigilance and innovation are the keys to facing rapid developments. Actors in geopolitics are now required to not only master foreign policy, but also information and digital technology capabilities. Training and education in this field is very important to equip the next generation to face the complexities of modern geopolitics. Overall, the digital era is redefining the concepts of power and influence in geopolitics. Rapid technological innovation and unlimited information mobility force countries to adapt. With new tools and strategies, they can gain sizable profits, but must remain alert to the risks lurking in cyberspace and increasingly fierce global competition.